Ballerina bites, Salty Caramel

Identity works, Ballerina

Graphic design, Illustration

Graphic design and illustration for Ballerina Bites Salty caramel. With a cinematic theme and color coded packaging depending on flavour we went with an Indiana Jones inspired concept of adventure and a caramel coloured setting of deserts and pyramids. We added a creek and diamonds in blue to reflect the “saltyness” of the flavour.

Being quite a small packaging we needed to have an illustration that wasn’t too distracting, but at the same time added to the concept.